[author] [author_image timthumb=’on’]http://cdn-website.cpcstrategy.com/wp-content/uploads/leanna-kelly-1.jpg[/author_image] [author_info] This article is contributed by Leanna Kelley. Leanna is a content specialist at CPC Strategy, a paid digital advertising agency with a retail focus located in San Diego, CA. She loves writing about all things ecommerce–from the latest Amazon TOS changes to Google Shopping best practices. […]
Whether you sell one product or thousands, negative product reviews are almost an inevitability for e-commerce sellers. Unfortunately, negative reviews can hurt your sales if consumers think that your products are flawed, if your sales platform thinks that you’ve dropped below their quality standards, or if you respond to the […]
Selling online means that you will occasionally receive bad reviews and if you are on Amazon or any of a number of other platforms, buyers can leave negative seller reviews to tell other buyers that they were not happy with your performance as a seller. Unfortunately, this can hurt your […]
Whether you’re an Amazon seller who’s already using a repricing tool, or still searching for a repricer, it’s key to fully understand all the options available on the market so that you can make an informed decision.
Choosing a repricer that fits the needs of your Amazon business can […]
Every seller now has a powerful new marketplace to integrate with.
I would say this marketplace is a must-have to expand your reach and sales.
What is this powerful new marketplace we speak of?
Walmart! Yes, that’s right. Walmart is […]
This article was written and contributed by Nicholas Strozza, Vice President for Marketing and Sales of InterPro. Interpro Translations Solutions provides professional translation and localization services into over 80 languages for retailers, businesses and non-profits worldwide.
Sales channels are more than just an easy […]
This article was written and contributed by HonestFew.com. It’s an all-in-one solution for getting more sales and reviews for your products. If you want Amazon reviews that adhere with Amazon’s Terms of Service, consider using HonestFew.
To understand the state of Amazon reviews today, let’s take […]
As an e-commerce seller, a large part of your business centers around marketing to ensure that people know about your products so that they can buy them if they want to.
But, while it’s important to consistently bring new consumers into your sales funnel, it’s equally important to pay […]
As a businessman, it’s my responsibility to explore all the possibilities that my investment is or is not living up to its potential. When getting involved with Amazon.com and specifically the selling channel of Fullment By Amazon, equal amounts of possibility exist for making and losing money through […]
Here at Skubana, it’s our dream to revolutionize the world of e-commerce by allowing sellers to work on their businesses and not in them. To accomplish this, all sellers must have the basics down when it comes to creating unique content on their product listings. To accomplish this, check […]
In the world of brick and mortar, your brand is everything. Your reputation drives your sales and vice versa. In “real life,” the buyer can look you in the eye and shake your hand if you are the salesperson or shop owner. They can touch and see and feel the […]
Your E-commerce success depends on your inventory more than anything else.
If you’re a reseller, selling what you’ve purchased at a price higher than you paid can be a difficult undertaking if you don’t take a strategic approach to your inventory (keep in mind that swan […]
As the E-commerce machine known as Amazon continues to change the way the world shops, manufacturers, established businesses, seasoned entrepreneurs and aspiring retail moguls are cashing in on the opportunities created for third-party sellers. Never before has a single company made online selling so lucrative and never before has a […]
Merch By Amazon is one of the hottest new Amazon platforms. It allows anyone to upload an image (shirt design) that will then be offered for sale as a t-shirt in men’s, women’s, and youth sizes on Amazon.
When a customer orders the shirt, Amazon will print it using […]
In the Amazon marketplace battlefield, sellers have resorted to private labeling to reduce competition, and own the buy box.
As sellers, we fear the copycat private labelers – Amazon sellers that invade your product category with off-the-shelf products from China, and provide a poor quality knock-off […]
Subscribe to Skubana E-commerce TV for more expert selling strategies from a Top 250 Amazon Seller.
When it comes to e-commerce, your brand needs to be found everywhere in order to win. This includes having an optimized Amazon strategy BUT also an optimized OFF-Amazon strategy. As an E-commerce seller, you […]
Good, you know how to optimize your listing.
Great, you know how to market your product.
Awesome, your products are selling well and have earned a nice flow of cash.
But then you feel it – the boredom of monotony. Selling is fine, but the […]
Authority + Social Proof = Sales
That basic formula is proven time and again. When consumers trust the product or service offered and peers are testifying to its validity; the power of that combination directly influences purchasing decisions. In a 2015 survey by […]
Name any service that is more than 10 years old, has added a significant amount of revenue for a business and has country specific programs that is part of a single business? I suspect that you will answer, a loyalty program that is run by a bank, airline […]
Uploading an item for sale on Amazon is easy to the point that almost anyone can do it, but ranking that item so that it shows up in search among hundreds or even thousands of competitors is something else entirely. Amazon’s search algorithm A9 is similar to Google, Yahoo, Bing, […]
Amazon, Amazon, Amazon… right? Seems like that’s all we hear about when it comes to the model of e-commerce and the poster child of Internet marketplaces. They are the end-all — the place to be. If you ain’t selling on Amazon then you ain’t selling. After all, Amazon runs the […]
Do you fully understand where your products are coming from? How are your relationships with your manufacturers? And what fallback plans or contractual contingencies do you have in place with your suppliers? There needs to be a fruitful and trusting relationship between you and your supplier for both of […]
Converting traffic into leads or sales is one of the primary goals of marketing, and it’s also one of the most difficult parts of running an e-commerce store.
Without the ability to try, see, or test products before purchasing them, consumers have to make a decision based on trust, which can […]
Neil Patel is a name that the e-commerce world has engraved on a gold heart locket. He’s the content marketing expert who runs the extremely popular advice blog Quicksprout, that focuses on providing SEO content writing tips and strategies. If you haven’t heard of Neil Patel, then you better start preparing […]
The Essential Tools & Strategies for Increasing Your International Market Presence — With Hendrik Laubscher
The International market is often forgotten for most American e-commerce sellers. The idea of having products shipped to Europe scares most sellers due to shipping costs. Hendrik Laubscher advises against this hesitance and has come on our show to discuss alternative tools and marketplaces for efficient international selling.
In the Tenth episode of Skubana’s E-Commerce Mastery […]
With Amazon’s growing dominance in the e-commerce market it’s essential for sellers such as yourself to take the necessary steps to optimizing your Amazon business to convert more customers. Amazon’s marketplace is constantly growing and it’s easy for your products to get lost among the ranks.
Want to skyrocket up the Amazon […]
We’ve got the latest e-commerce news & insights for the week of November 8th to the 14th. From the best practices for utilizing FBA, new methods for reaching customers & more. Work Smart and Sell More with these topics.
Are You Selling on Facebook?
It’s no […]
This post is contributed by Kunle Campbell of 2X eCommerce. This post was first published on 2x eCommerce blog: From an 8-Figure Amazon Private Label Seller to a SaaS Entrepreneur w/ Chad Rubin [Crucial Vacuum & Skubana]
Learn Key Points to E-commerce Success w/ […]
Check out the latest e-commerce news, topics & trends for the week of November 1st to the 7th. Customers are buying more & more so don’t miss these opportunities to grow your business.
HUGE Jet.com Funding
Jet.com looks to complete a $500 […]
How Optimizing Your Checkout and Customer Interaction Will Reduce Cart Abandonment — with Jordan Gal
Although cart abandonment is an everyday occurrence for e-commerce sellers, the reasoning behind why they’re being abandoned are always changing. Jordan Gal of Carthook.com understands that this is an area e-commerce sellers need to explore to better understand what customers need to complete orders on your website. Check out […]
What to Do After Amazon Product Ads Breaks Up With You – Alternative Marketing Channels for E-commerce
Amazon announced that on October 31st, they will be shutting down Amazon Product Ads and Text ads. Amazon product ads have been a huge part of marketing for many online retailers for some time, and there’s no doubt that e-commerce businesses are going to acutely notice the loss of the […]
Another week has passed which means we’re another week closer to the holiday season and the absolute awesome chaos that will ensue for online sellers. Are you as excited as we are? Well you should be this means more opportunities and more profits for your e-commerce businesses.
Here are this […]
Its that time of the week again. Time to stare at the clock impatiently as that 5 o’clock hour shows its beautiful face. Who are we kidding? – we work in e-commerce there is no 9 to 5. There’s only ambition, results and being incredibly driven. Since you have so much drive you […]
Welcome to Skubana’s Weekly Need to Know E-Commerce News update. We’ve compiled THE top stories from around the web for your convenience. Stay informed.
Drone Delivery Obstacles
Robots are cool and so is fast delivery. If you haven’t heard all the buzz about […]
Psyched for the weekend? It’s almost here people, but before you put your feet up, play a round of golf, or binge watch your favorite show on Netflix check out the latest ecommerce news.
Missing out on these updates could be costing your business money. Just sayin.
Instagram’s Billion-Dollar Niche
Psyched for the weekend? I know we are. Before you crack open that cold beer and put your feet up you may want to check out the latest e-commerce news that could be affecting your online business. Just saying…stay ahead of the curve people.
Jet.com Finally Launches
Well it’s finally here. The […]
The weekends here, which is awesome, but you know what else is equally awesome? Skubana has compiled the latest e-commerce news for your enjoyment. A lot of wild stuff went down this week people and we’ve compiled the need to know stories you….well need to know.
Chad Rubin|2018-05-18T11:58:29-04:00July 17th, 2015|eCommerce News|
It’s always a busy week in the online world and we’ve compiled the top ecommerce news stories for your viewing pleasure.
You’re not going to want to miss out on these topics. They could very well impact your business
What’s the Deal with Prime Day?
July 15th is Amazon Prime Day. Being […]
Every once in a while, a certain e-commerce category becomes the talk of the town.
It’s like finding the next selfie stick, or GoPro case. For a time, it’s kept a secret on Amazon with only a few sellers winning their share, but as soon as it becomes mainstream, all Amazon […]
From Google running pricing experiments, an Amazon insider revealing pricing strategies, huge numbers from the international market, mobile traffic surpassing desktop and the newest sales channel.
A lot has happened this week and we’ve compiled the top e-commerce news stories for you.
Google’s Latest Venture
There’s so much talk of Fulfillment by Amazon (FBA) these days – you just can’t ignore it. It’s actually one of the best ways to get more eyeballs on your product on Amazon, and get a higher conversion since FBA’ing your product gives Amazon customers the ability to get […]
As always we here at Skubana have your back when it comes to keeping you up-to-date on all things e-commerce. We’ve compiled the top e-commerce news stories you won’t want to miss. Big things are happening and its crucial to stay informed and in the know. From Amazon […]
Over the years, sellers have focused all their attention selling on Amazon. Why? Because it is easy, Fulfillment by Amazon (FBA) makes it even easier and Amazon is simply killing it – 40% of all product searches are happening on Amazon!
Although Amazon should be a large percentage […]
IRCE 2015 has come to an end as more than 600 companies came together to discover the best practices and newest technologies that are driving the e-commerce world. There’s been a lot of innovation this year as well as big changes and we’ve gathered the essential stories you aren’t going […]
We’ve got this weeks top e-commerce stories. From Amazon’s game changing announcement, untapped international markets, broadening your services to stay relevant and more.
Indian Market is Reaching a Boiling Point
Global markets are on the rise across the board and India has shown 34% […]
We here at Skubana have gathered this weeks top stories for all things e-commerce. From the latest insights on Googles famous buy button, Shopify officially going public, Amazon taking their logistics game up a notch and eBay’s newest loyalty program. Stay in the know.
The Google Buy Button is Almost Here
This year IRCE 2015 is starting off its pre-show with the segment ‘Amazon & Me’, where sellers will learn to leverage Amazon offers and utilize best practices. Skubana will be there firsthand providing 1-on-1 consultations with the former business head of Amazonservices.com James Thomson. […]
Being able to sell smart on the Amazon marketplace is a necessity for any e-commerce professional looking to increase their profits and brand awareness.
Like any other sales channel there are a number of best practices sellers can implement on Amazon to not […]
We here at Skubana have this weeks latest insights and stories to all things e-commerce. Stay up-to-date on the industries biggest influencers and find out the best practices for gaining exposure to your business.
Amazon Sets Up Shop on Alibaba
Welcome to the first ever ‘This Week in E-Commerce’ where Skubana provides the top stories and insights for all things e-commerce for the week. What are the hot topics you ask? Read to find out!